A funny thing happens when you decide to sell your house and put it on the real estate market. Once word gets out that you are ready to sell your house, Realtors start swarming your residence like vultures.
This happened to me. I let a few people know that I would soon be putting my house up for sale and, before I knew it, word spread and I had real estate brokers knocking on my door, calling me on the phone, and also mailing postcards and free calendars.
The majority of all the real estate agents had the exact same message - I can sell your house in 30 days, guaranteed. Actually, some said 60 days. But it didn't matter; they all used the same sales pitch.
Hearing the exact same sales pitch time after time soon became quite boring. The entire time I kept thinking to myself, "why doesn't at least one of these realtors come up with a different sales pitch? Something unique. Something that the others aren't using. Something that would differentiate themselves from the other agents." They all pretty much said the same thing and if everybody is offering the same promise, why would it matter which real estate agent I finally chose?
If I had just one real estate agent that gave me a good and unique sales pitch, I would have chosen him, only because he knows how to differentiate himself from the rest. That would have carried over to selling my house. He would have differentiated my house from the rest and would have sold it (probably in less than 30 days).
Do you want to know what happened with my house. I signed on with one of the realtors that promised to sell it within 30 days, guaranteed. It's been over three months now. His contract is done. The house still hasn't been sold. I guess 30 days, guaranteed really means 30 days, maybe.
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